Mar 04 2013

A Great Hair Day

By Hannah Dockery

There’s just something about donning a flamboyant wig that can make even the most sophisticated businessman feel like a kid on Halloween again. On Thursday, February 21, ladies and gentlemen from around the islands put aside their adult personas a enjoyed a night full of fake hair and mustaches at Sullivan’s Island Elementary School’s first annual “Wig and Stache Bash.” Taking the place of the annual “Splash Bash” held in years prior, coordinators decided that this year, it was time to spice things up. Wigs in every size, shape, and color made an appearance at Cinebarre, causing heads to turn in every direction, and even a few ladies were spotted with mustaches that would give their male counterparts a run for the money.

Allison Williamson, chair of the Wig and Stache Bash and SIES parent to kindergarten twins, notes that the event wouldn’t have been possible without the help of local businesses. Cinebarre pitched in and provided the venue, and provided a dedicated staff to help run the night’s events. “They rolled out the red carpet for us…literally!” Williamson says, laughing. “We are so, so gracious for there support.” Bottles Beverage Superstore in Mount Pleasant joined in on the fun as well, providing generous donations of the beer and wine. The hair professionals from Holy City Beard Society made a special appearance to judge a contest for best wig and best mustache. Even Alan, from the Hangover, was spotted… or at least someone who looked very similar to him.

Guests were greeted out front by a line of classic cars, where those in attendance enjoyed taking their pictures by the vehicles. As the night proceeded, a silent auction took place followed by a live auction. “The live auction was so exciting,” Williamson says. Thanks to the advancements in technology, those unable to attend were still able to bid for items via a “text-to-bid” service free of charge, provided by Whitemark Media. “We had everyone bring their phones, and sent a catalogue of items for auction out the day before the event,” the chair explains. “Bidding opened the day before, and before the party on Thursday started, we already raised $10,000.” It’s easy to see why; auction items included rental properties on the Isle of Palms and Dewees Island, a Costa Rica vacation, a yacht cocktail party for 75 people, and a lifetime of movie passes at the Cinebarre for two. The movie passes were such a hot item that a bidding war ensued between two interested parties, and the owner of Cinebarre eventually decided to make two “lifetime passes” items available, making everyone happy.

The fundraiser supports special full-time programming at the school that wouldn’t be possible without additional funds, such as the arts, Spanish, technology, and guidance. The monies go towards supplies, teacher salaries, and additional costs incurred by having programs outside of core academic curriculum. “I think those programs are what make Sullivan’s Island Elementary truly unique. We love having them at our school. It makes us special,” Williamson says. Numbers are still rolling in, but so far, the community joined together to exceed the original goal of $55,000, raising a whopping $75,000.

Though the preparation and execution of this huge fundraiser was extremely time consuming (the chairwomen commented that the week leading up to the bash, she and her committee worked a monstrous 70 hours!) Williamson couldn’t be more pleased with the success. “What I loved most about it was the way it brought the school and the community together,” she said. “Everyone had a great time and it was a lot of fun.”

If you couldn’t make it out this year, don’t worry. Williamson assures that there will definitely be a “Wig and Stache Bash II.”

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